Gohighlevel Pricing
GoHighLevel Pricing Explained: Plans, SaaS Mode, and Hidden Value
Table of Contents
Introduction: Why Understanding GoHighLevel Pricing Matters
Overview of GoHighLevel Pricing Plans 2025
GoHighLevel Starter Plan ($97/month)
GoHighLevel Unlimited Plan ($297/month)
GoHighLevel SaaS Mode ($497/month+)
Comparing GoHighLevel Pricing Plans: Which One Is Right for You?
The Hidden Value of GoHighLevel Pricing
GoHighLevel vs. Competitors: Cost vs. Features
Frequently Asked Questions About GoHighLevel Pricing
Final Thoughts: Is GoHighLevel Worth the Cost?
Introduction: Why Understanding GoHighLevel Pricing Matters
Choosing the right CRM and automation tool is never just about features it’s about value. As an agency owner or entrepreneur, you want to know:
What do GoHighLevel pricing plans include?
How much will I pay per month in 2025?
Is SaaS Mode really worth it?
This guide will break down the GoHighLevel pricing plans 2025, explain how SaaS Mode works, and reveal the hidden value behind the cost.
By the end, you’ll know exactly which plan makes sense for your business.
Overview of GoHighLevel Pricing Plans 2025
As of 2025, GoHighLevel pricing plans are structured into three main tiers:
Starter Plan – $97/month
Unlimited Plan – $297/month
SaaS Mode – $497/month (plus add-ons)
Each tier is designed for different stages of growth from solo entrepreneurs to full-scale agencies scaling with dozens of clients.
👉 The best part? Unlike other CRMs, GoHighLevel doesn’t lock essential features behind higher tiers. Even the Starter plan includes funnels, automations, email/SMS marketing, and pipelines.
GoHighLevel Starter Plan ($97/month)
The Starter Plan is the entry-level package, perfect for solopreneurs, small businesses, and freelancers who need an all-in-one CRM.
What You Get:
1 account (single business)
CRM & pipeline management
Unlimited funnels and websites
Email marketing campaigns
SMS & two-way text messaging
Booking & calendar system
Reputation management
Basic automation workflows
Who It’s For:
✅ Freelancers
✅ Small businesses
✅ New agencies testing the platform
At $97/month, this plan is ideal for those who don’t need multiple accounts or advanced white-label features yet.
GoHighLevel Unlimited Plan ($297/month)
The Unlimited Plan (sometimes called the “Agency Plan”) is the most popular choice for growing agencies.
What You Get:
Everything in Starter
Unlimited sub-accounts (perfect for agencies managing multiple clients)
White-label desktop app (your agency branding)
API access for custom integrations
Branded desktop app login page
Team management features
Why Agencies Love It:
The Unlimited Plan allows agencies to manage all clients under one dashboard. With sub-accounts and white-label branding, you look professional while keeping everything organized.
At $297/month, this plan pays for itself if you sign even one new client through your funnels.
GoHighLevel SaaS Mode ($497/month+)
The SaaS Mode plan is where GoHighLevel becomes truly game-changing. At $497/month, this plan lets you turn GoHighLevel into your own SaaS business.
What You Get:
Everything in Unlimited
SaaS Configurator (sell GoHighLevel as your own software)
Stripe integration for recurring billing
Automated client onboarding
AI-powered rebilling for email/SMS usage
Unlimited accounts you can resell to clients
Why It’s a Game-Changer:
Instead of just using GoHighLevel for your agency, you can resell it as software under your brand. That means:
You charge clients monthly.
They log in under your white-labeled domain.
You generate recurring revenue on autopilot.
👉 This is what makes SaaS Mode unique turning agencies into software companies overnight.
Comparing GoHighLevel Pricing Plans: Which One Is Right for You?
Here’s a quick breakdown:
👉 If you’re just starting out, the Starter Plan is enough.
👉 If you manage multiple clients, go with the Unlimited Plan.
👉 If you want to build recurring SaaS revenue, SaaS Mode is the ultimate choice.
The Hidden Value of GoHighLevel Pricing
At first glance, $97–$497/month may seem steep. But when you compare it to paying for multiple tools, GoHighLevel pricing becomes a bargain.
Consider this:
Clickfunnels – $147/month (funnels only)
ActiveCampaign – $129/month (email marketing)
Calendly – $15/month (booking)
Zapier – $49/month (automations)
Reputation software – $99/month
That’s $439/month minimum if you use these tools separately.
With GoHighLevel, you get all of this in one platform and even the Starter Plan covers it.
This is why many agencies say GoHighLevel pricing is undervalued compared to what you’d spend elsewhere.
GoHighLevel vs. Competitors: Cost vs. Features
When evaluating GoHighLevel pricing plans 2025, it’s important to compare it with industry competitors:
HubSpot – Free plan available, but serious features cost $800–$3,200/month.
Keap (Infusionsoft) – Starts at $159/month, but limited automation.
ClickFunnels – Great for funnels, but no CRM or SMS, at $147–$297/month.
👉 GoHighLevel stands out because it’s a true all-in-one platform. Even at the Starter tier, you get tools that would otherwise cost hundreds per month across multiple platforms.
Frequently Asked Questions About GoHighLevel Pricing
1. Does GoHighLevel offer a free trial?
Yes, GoHighLevel typically offers a 14-day free trial so you can test features before committing.
2. Is GoHighLevel pricing the same in 2025 as before?
The core pricing tiers remain $97, $297, and $497/month, but new add-ons and features have been added over time.
3. Is SaaS Mode worth $497/month?
If you’re ready to scale and want to turn GoHighLevel into a recurring revenue software business, absolutely. Even a handful of SaaS clients can cover the cost many times over.
4. Are there hidden fees?
The only additional costs come from email/SMS usage billing (which you can rebill to clients). Otherwise, pricing is flat.
5. Can I switch plans anytime?
Yes, GoHighLevel makes it easy to upgrade or downgrade plans as your business grows.
Final Thoughts: Is GoHighLevel Worth the Cost?
At the end of the day, GoHighLevel pricing isn’t just about the monthly fee it’s about what you get in return:
Starter Plan ($97/month): All-in-one CRM for solopreneurs.
Unlimited Plan ($297/month): Perfect for agencies managing multiple clients.
SaaS Mode ($497/month): A path to building your own software business.
When compared with the cost of stacking multiple tools, GoHighLevel offers incredible value for agencies and entrepreneurs in 2025.
👉 If you want to see the platform in action and learn how to maximize it, check out our expert training at GoHighLevel MasterClass.
